Axcient

By Andrew Alegria As published March 11, 2013 in CRN As an increasing number of VARs add SaaS offerings to their portfolio, those without cloud services will find it increasingly hard to compete for customers – and to maintain profitability without the margin-rich reoccurring revenue streams that SaaS services provide. In North America, there are [...]

Like most things in business, maximizing your time at technology conferences is all about strategy and planning. This year’s Dreamforce Conference had more than 90,000 attendees with more than 700 sessions and 350 companies showcasing difference solutions. Registration for the conference ran anywhere from$300-$900. Many other conference passes are equally expensive. So how do you [...]

This blog was originally published on The Var Guy on Aug. 15, 2012. There are literally thousands of technology service providers and resellers offering basically the same stuff, making it extremely challenging to distinguish their services and really stand out. It’s not for lack of trying. I’ve seen some well-intentioned tactics: funny ads, clever graphics, [...]

What’s a Business Experience Worth to You? I got a haircut yesterday. It cost me $35, plus tip – a price that, until recently, I would have never paid.  But this time I paid it. And the next time I need a fresh trim, I’ll pay it again. Don’t worry, you read the headline right. [...]